Scrimmage Welcomes Kutt to the Next Chapter

Scrimmage, a renowned provider of gamified loyalty programs, has forged a new collaboration with Kutt, a peer-to-peer sports and social gaming app. This collaboration offers bettors on Kutt the opportunity to earn cashback rewards on their wagers through a tailored loyalty program. This program includes features such as personalized quests and exclusive perks. Following its introduction, Kutt reported a significant spike in both bet volume and referrals.

Dan Taren, the brain behind Scrimmage, expressed his delight with the partnership. He said, “We’re thrilled to team up with Kutt. With this partnership, our focus is enhancing user retention and experience over mere acquisition. Kutt is tapping into the demands of the modern bettor who prioritizes social interactions and customization – something Scrimmage proudly offers.”

In the online gambling scene, Scrimmage stands out by creating gamified loyalty solutions for iGaming platforms. Their expertise lies in both augmenting existing loyalty setups and crafting new ones. The end goal? Boost user engagement and loyalty. They provide clients the tools to segregate users and design unique journeys filled with quests, incentives, and level advancements, catering to every user’s unique preferences.

Personalization in user experience is pivotal. McKinsey’s research supports this, revealing that 71% of consumers anticipate tailored interactions from businesses. A staggering 76% show disappointment when companies don’t meet this expectation. Furthermore, personalized experiences make 78% of consumers more inclined to make repeat purchases.

Kutt, on the other hand, offers a distinctive platform for users to place wagers against one another on a diverse range of topics from sports to pop culture. It isn’t just a betting platform; it’s a social network for punters.

Kutt’s founder, Sim Harmon, had this to say about the partnership: “Integrating Scrimmage was an obvious choice. This bespoke rewards scheme motivates users to engage in various betting activities. This naturally drives up user activity on Kutt, translating to increased revenue.”