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talkSPORT BET (https://www.talksportbet.com) has finally debuted after being announced earlier this year.
BetVictor announced the collaboration in August. The BetVictor Group is an online gambling operator and B2B solution provider, whilst talkSPORT, owned by Wireless Group, is a sports radio station and the Premier League’s Global Audio Partner.
talkSPORT BET combines talkSPORT’s renowned editorial brand with the BetVictor Group’s patented technology and gaming experience.
As a consequence, sports fans can have an engaging, knowledgeable, and ethical betting experience while continuing to enjoy everything they love about talkSPORT.
Customers will be able to experience In-Play Betting, Enhanced Accas (accumulator bets), Bet Boosts, Cashout, and a Bet Builder product with progressive pricing.
The relationship with the BetVictor Group, as a pioneer in safer gambling efforts, also means that talkSPORT BET clients will have full access to the operator’s array of safer gaming features.
Gareth Williams, Betting and Gaming Director for talkSPORT, said:
“talkSPORT is the world’s biggest sports radio network with a loyal community of listeners. This partnership adds to talkSPORT’s growing digital footprint and talkSPORT BET will access our digital audiences through creative online activations, such as odds integrations and betting widgets. We’re delighted to offer our audience a new sports betting brand as part of our wall-to-wall coverage of the World Cup.”
Brent Almeida, Chief Commercial Officer of the BetVictor Group, added:
“We’re thrilled to be partnering with the UK’s leading sports radio network and global audio rights holders of the Premier League. talkSPORT BET adds an entertaining, informed and responsible betting experience to the much-loved talkSPORT brand. Customers will be able to take advantage of a generous welcome bonus, along with some innovative promotions and exclusive offers, adding even more ways for them to enjoy their favourite sports.”