Las Vegas Grand Prix Secured Through 2027 With New Deal

Formula 1 fans can expect the Las Vegas Grand Prix to keep roaring down the Strip at least through 2027. The Las Vegas Convention and Visitors Authority (LVCVA) board has signed off on a fresh $20 million sponsorship agreement to secure the race for the 2026 and 2027 seasons.

Good to know

• New deal locks in $10 million annually for the 2026 and 2027 events.
• Follows a $6.5 million per year sponsorship covering 2023 to 2025.
• Year 2 brought a $934 million economic impact to Las Vegas.

The latest agreement replaces the original three-year arrangement set to wrap after this year’s race weekend on November 20–22. Of the $10 million yearly commitment, $7.5 million is earmarked for race marketing and event support, while $2.5 million goes toward transportation for Strip employees and ticket allocations—expenses that were handled separately in the past.

Emily Prazer, Formula 1 chief commercial officer and president of the Las Vegas Grand Prix, credited the city’s business and tourism partnerships for making the event a highlight on the F1 calendar. “The strong relationships we’ve built with the tourism and business communities have made it possible for us to present one of the most exciting and anticipated races on the Formula 1 calendar,” she said.

LVCVA CEO Steve Hill confirmed the agency is open to talks about keeping the race well past 2027 but said it has to make sense for both the city and Formula 1. “There’s no particular plan other than we want the race to last longer than five years,” Hill explained. “It’s partially the logistics and partially the economics. It needs to work for them, it needs to work for the city, and that continues to improve.”

Even without a long-term contract yet, the race has already proven its worth. In its second year, the Grand Prix delivered a $934 million economic boost—making it Las Vegas’ biggest annual event. According to research by Applied Analysis in partnership with the race organizers, $556 million came from visitor spending and $378 million from event operations. The 2024 race drew 306,000 attendees, with 175,000 traveling from outside the city, pushing hotel occupancy to 87%.

The event has also left a mark on the community, with $15 million in tax relief going to local schools. While the economic impact is down from the $1.5 billion recorded in its debut year, officials remain confident the race will keep driving both tourism and local benefits in the years ahead.