Betradar, one of the world’s leading suppliers of sports and betting related data, announced today that they have signed a partnership agreement with Intralot Italy S.p.A, one of the leading online and landbased bookmakers in Italy.
Under the terms of the agreement, Intralot Italy will be integrating Betradar’s live channel online service, which is a dedicated betting streaming service for the betting industry. It will display more than 5,000 live events every year with betting related content being displayed while showing the event.
Lorenzo Caci, Director Sales at Betradar said: “We are very delighted to have sealed the partnership with Intralot Italia. The integration of our Live Channel Online into their website will strengthen Intralot’s in-play portfolio significantly. In combination with Betradar’s Live Match Tracker that has also been integrated on Intralot’s website, the company is now providing an entertaining, engaging and informative all-in-one betting offering.”
Italy is one of the leading betting markets in Europe, with a large customer base. The country has their own .it companies providing services to the Italians in a regulated market, providing Italians with a safe environment to bet in.