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Hard Rock Digital is making waves in the sports betting landscape with the debut of Hard Rock Bet in Illinois. This launch coincides with the opening of the Hard Rock Casino Rockford’s new physical sportsbook, offering both online and in-person wagering options starting August 29.
The introduction of Hard Rock Bet in Illinois represents a significant step for Hard Rock Digital. Marlon Goldstein, CEO and Executive Managing Director of Hard Rock Digital, expressed enthusiasm about the launch. “This is shaping up to be a monumental football season for Hard Rock Bet with our Roll With Us campaign, the continued innovations on our highly-rated platform and now the launch of Hard Rock Bet in one of the largest sports betting markets in the country,” Goldstein stated.
Goldstein further emphasized the excitement of delivering the Hard Rock Bet mobile experience to Illinois players. “We’re thrilled to be delivering the unique Hard Rock Bet mobile experience to players throughout Illinois on our award-winning app and in-person at the new sportsbook at the amazing Hard Rock Casino Rockford.”
To celebrate the launch, new Illinois users can take advantage of a special signup offer. By placing a first cash bet of at least $5, they will receive $100 in Bonus Bets instantly. Hard Rock Bet provides a comprehensive range of betting options, including pre-game, live betting, futures, and Same Game Parlays.
Geno Iafrate, President of Hard Rock Casino Rockford, highlighted the importance of sports betting in their overall entertainment strategy. “Sports betting was always part of our holistic plan for Rockford and is another example of providing thrilling entertainment options for guests,” Iafrate said.
Iafrate added, “The launch of Hard Rock Bet on mobile and in-person sports betting is another milestone for the Hard Rock brand in Illinois, one that adds to the complete array of entertainment options for our guests. If guests want to enjoy live music, have a meal, play table games, slots or place bets on a sporting event, they can now take part in any facet of entertainment all under one roof.”
The launch of Hard Rock Bet not only enhances the entertainment offerings at Hard Rock Casino Rockford but also marks a significant expansion for Hard Rock Digital in one of the country’s largest sports betting markets.