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Caesars Sportsbook is taking calculated steps to be first in the industry as North Carolina gets ready to open its online sports betting on March 11. The operator has said that as of March 1, deposits and sign-ups for its sports betting app will be accepted. This announcement will pave the way for a rapid debut into the Tar Heel State’s digital betting market.
The North Carolina State Lottery Commission approved the online sports betting debut date in a historic move that coincided with the much awaited March Madness. The market will open to users who are 21 years of age and older on March 1, the day that Charlotte will host a few NCAA tournament first-round games.
It takes more than just time to have Caesars ready for the North Carolina digital market; it also entails a long-term relationship with the Eastern Band of Cherokee Indians. Caesars has the exclusive right to provide mobile sports betting at Harrah’s Cherokee Casino Resort, Harrah’s Cherokee Valley River Casino & Hotel, and on tribal territory in western North Carolina. Caesars already operates two land-based facilities with the tribe.
President of Caesars Digital Eric Hession highlighted the company’s long-standing connection with the Eastern Band of Cherokee Indians while expressing excitement about the extended agreement. He believes that the collaboration will improve sports wagering and give North Carolinians a fun and responsible method to watch sports.
Principal Chief Michell Hicks of the Eastern Band of Cherokee Indians expressed enthusiasm for the partnership with Caesars Entertainment. He expressed excitement for the ongoing prospects that would benefit their community while highlighting the possible improvements that the relationship may bring to the tribal enterprise.
Caesars Sportsbook and the Eastern Band of Cherokee Indians have partnered strategically to position themselves for a major effect in North Carolina’s rapidly growing online sports betting sector as the countdown approaches.