350% or 5BTC + 150 Spins!
New players only. Exclusive Welcome Bonus of 350% + 150 Free Spins
Prediction markets are finding their way into the mainstream, and Underdog is now jumping in through a new partnership with Crypto.com. The deal makes Underdog the first operator in the United States to combine fantasy contests, sports betting, and prediction markets all inside a single app.
Good to know
For years, Underdog has been known for letting fans pick “Higher” or “Lower” player stats, build slips that function like parlays, and draft fantasy lineups. Now, by linking with Crypto.com, it’s giving players something different: the ability to trade contracts tied to the outcomes of games and events.
Unlike traditional wagers, where odds are set by the house, prediction market contracts change in price based on public demand. That means if more people buy into a certain outcome, its price rises — making the whole experience feel closer to trading than betting.
Jeremy Levine, founder and CEO of Underdog, sees it as a natural step and said:
“Prediction markets are one of the most exciting developments we’ve seen in a long time. While still new and evolving, one thing is clear – the future of prediction markets is going to be about sports – and no one does sports better than Underdog.”
Crypto.com was the first to introduce sports event contracts through its licensed trading platform. Now, with Underdog’s tech and reach, it will have a direct line into sports fans nationwide. Travis McGhee, Managing Director, Global Head of Capital Markets at Crypto.com.
“We are thrilled to partner with Underdog to enhance the sports experience for customers nationwide with the ability to now trade using Underdog’s technology – all in one app.”
The partnership comes at a time when prediction platforms are becoming part of the bigger sports betting conversation. FanDuel, for example, recently announced a deal with CME Group to roll out financial event contracts, highlighting how operators are testing new ways to engage customers.