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After undergoing a significant rebranding, PA Betting Services, a long-standing supplier of racing and betting solutions, will now go by the name Podium. The company’s goal to enhance its worldwide footprint and integrate its many offers is reflected in this transition.
The business has been a reliable partner in the betting sector for more than 40 years, offering cutting-edge technology, content, and real-time data. It services international rightsholders and sportsbooks in addition to well-known brands like Flutter, Entain, Bet365, and RMG. This makeover comes after significant turning points, such as the launch of the AdVantage Platform and the acquisition of iRace Media in Singapore.
By rebranding, Podium aims to streamline its services under a single identity, giving clients access to a comprehensive global database that tackles industry challenges.
Eugene Delaney, Podium’s representative, shared his thoughts: “This rebrand is a key step in our journey. We’re embracing change while staying true to our core values—speed, accuracy, and unparalleled coverage. As we continue expanding into new markets and creating cutting-edge products, this rebrand reflects our forward-thinking approach to meeting the evolving needs of our global customers and partners.”
Podium’s updated identity underscores its dedication to innovation and its vision to help partners connect with audiences worldwide in impactful ways.