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An online poll was recently performed by the Responsible Gambling Council (RGC) to evaluate Super Bowl LIX betting patterns among residents of Ontario. Between November 22 and December 6, 2024, 1,147 people who were at least 18 years old took part in the poll.
The results show that 48% of respondents expect to place bets and 63% plan to watch the game. Most want to gamble CA$100 (US$69.86) or less, although 19% anticipate betting between CA$101 and CA$500, and 8% anticipate betting more than CA$500.
The opportunity to earn money is the main reason people gamble, however many also want to increase the game’s excitement. Furthermore, 15% of bettors want to wager at several different sportsbooks. According to the survey, 67% of respondents think their knowledge of sports provides them an advantage, and 35% have placed a wager after seeing gambling ads on TV or the internet.
The RGC has released responsible gambling guidelines in reaction to these developments, stressing the value of establishing boundaries, refraining from pursuing losses, and only placing bets that one can afford to lose.
RGC CEO Sarah McCarthy cautioned against overconfidence, stating, “Gambling is random but your plan shouldn’t be. Perceived knowledge of the game, persuasive advertising and substance use can all influence how we gamble. A smart plan includes being mindful of the illusion of control and remembering that even with sports expertise, understanding the game, players or stats won’t boost your chances of predicting a random outcome.”