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Low6, a trailblazer in gamification, has teamed up with Peter Clausen, the former CEO of Dansk Underholdning, to introduce Super Fantasy. This new free-to-play fantasy football app is specifically designed for Danish users, promising an engaging and immersive experience for football enthusiasts.
Super Fantasy leverages Low6’s cutting-edge whitelabel fantasy product, ‘UltimateFan,’ which has gained traction globally with major operators like Sportsbet, SuperBet, Rivalry, and WhoScored.com. The app taps into the growing popularity of trading card games, allowing users to open digital packs featuring footballers, assemble their teams, and compete in weekly contests. The goal is to provide an interactive platform where fans can connect more deeply with their favorite teams and players.
The app was beta-tested during the latter part of the last Premier League season and achieved remarkable success. It climbed to the top of the ‘Free Sports App’ charts on the App Store, highlighting its strong appeal and functionality.
Jamie Mitchell, CEO of Low6, expressed his enthusiasm for the launch. “We’re bringing together the best of gamification and football entertainment to deliver something truly special for Danish football fans. This partnership represents another milestone in our mission to deliver world-class fantasy games that not only serve as powerful acquisition and retention tools but also drive in-game monetisation for commercially-focused operators,” Mitchell stated.
Peter Clausen echoed this sentiment, noting the potential impact of the collaboration. “Collaborating with Low6 to officially launch Super Fantasy is an exciting opportunity. Given the strong football culture in the country and the untapped popularity of fantasy sports, we believe the game will quickly become a firm favorite among Danish fans,” Clausen remarked.
Super Fantasy is now available for download on both iOS and Android devices within Denmark. With its innovative approach and strong backing, the app is poised to become a significant player in the fantasy sports market.