With OLBG, The Online Betting Guide, as its major partner and front-of-shirt sponsor, Lions Gibraltar FC is pleased to announce a new, multi-year collaboration.
With 22 years of experience, OLBG is a reputable brand that has developed a significant online betting community in the United Kingdom. The firm is well-known for its major sponsorships of horse racing, such as its recent partnerships with Harry Derham Racing and The OLBG Mares Hurdle at the Cheltenham Festival. OLBG is enthusiastic about this new endeavor and believes that working with Lions Gibraltar FC has a lot of promise.
Founded in the wake of England’s 1966 World Cup victory, Lions Gibraltar FC holds a special place in football history. The club’s logo, featuring the iconic three lions, was approved by the FA. Both Lions Gibraltar and OLBG are thrilled to embark on this collaboration, envisioning growth and mutual benefits over the coming seasons.
Alongside their role as front-of-shirt sponsor, OLBG will also sponsor the Lions’ training wear. This partnership aligns perfectly with the ambitious growth plans of Lions Gibraltar’s CEO, Mark Palmer.
Mark Palmer, CEO of Lions Gibraltar FC, expressed his enthusiasm: “It’s fantastic to welcome OLBG into the Lions Gibraltar FC Family as we announce a multi-year Principal Club Partnership. When I met Richard and Toby, I knew immediately that they and the brand were exactly what I was looking for in a main club partner. We expect this relationship to be fruitful for both of us, enhancing brand recognition globally. Let the journey begin; the Lions are ready to roar!”
Richard Moffat, CEO of OLBG, shared similar sentiments: “We are delighted to join the Lions on a multi-year Principal Club Partnership. They’re a club steeped in tradition, and we look forward to helping them tell their story to football fans across the UK. We’re an ambitious brand, and the Lion’s new ownership has impressed us greatly. We are excited by the journey they are on and look forward to announcing further details of our partnership and launching the kit in due course.”
The Lions’ 2024/25 kit, featuring the new OLBG branding, will debut in July 2024. This partnership marks a significant step forward for both organizations, promising an exciting future filled with growth and new opportunities.