FC Barcelona and 1XBET Extend Partnership Until 2029

With the renewal of their contract, 1XBET will be FC Barcelona’s official betting partner and global partner for five more seasons, through June 2029.

This extended agreement is proof of 1XBET’s faith in FC Barcelona’s reputation across the world. FC Barcelona hopes to expand its clientele by forming successful alliances like the one with 1XBET. The deal will provide the brand access to players from the men’s, women’s, and indoor sports teams as well as visibility through the club’s global digital advertising assets. Barça Legends will also now create advertising materials.

Juli Guiu, vice-president of the FC Barcelona Marketing Area, stated, “The renewal of the agreement with 1XBET is the consolidation of a long-term collaboration that will help us to reassert our commercial strategy in the global sphere. Our aim is to continue working together as we have until now, in liaison with a benchmark brand in the online technology and gambling market.”

Building on Success

Alex Sommers, spokesperson for 1XBET, expressed enthusiasm about the continued collaboration, saying, “We are delighted to continue our partnership with one of the world’s most famous sports brands. In business, as in sports, it is important to be in a team with a reliable partner and work hard to achieve results. The extension of the agreement with FC Barcelona confirms that we are on the right track.”

This renewal solidifies the commitment of both parties to achieving mutual success and growth.