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DAZN, the premier sports entertainment platform, has acquired exclusive global broadcast rights to the English Football League’s National League, National League North, and National League South. This landmark deal marks DAZN’s first foray into domestic men’s football rights in England, expanding its English football portfolio internationally.
Fans across the UK and globally can now stream National League matches on DAZN. With 24 teams in each league, subscribers will enjoy a wealth of live games, highlights, and full match replays. DAZN will handle production, streaming all 557 National League matches and a significant selection from the National League North and South.
The National League joins DAZN’s impressive lineup, including NFL Game Pass, PGA Tour Pass, and FIBA’s Courtside 1891, as a standalone channel. Subscribers can purchase National League TV separately or add it to their standard DAZN subscription, ensuring flexibility and access to extensive football content.
DAZN’s platform will stream National League TV across more than 200 markets, compatible with multiple internet-enabled devices. Leveraging DAZN’s technological prowess, the platform will offer live and on-demand content at scale, with localization in key markets.
Already a rights holder of EFL competitions in Spain, Portugal, Germany, Belgium, Canada, Japan, and Italy, this deal signifies DAZN’s entry into English men’s football. It underscores the platform’s commitment to expanding its offerings in the UK.
Shay Segev, CEO of DAZN Group, expressed excitement: “DAZN’s technology makes us uniquely placed to create destinations for sports fans. This partnership with NLS will create a global home for the National League, helping fans access their favorite teams and engaging new audiences. This deal leverages DAZN’s scale and industry-leading tech to revolutionize exposure for rights holders.”
Mark Ives, General Manager of National League System, highlighted the partnership’s significance: “We are incredibly excited about this groundbreaking joint venture with DAZN. The global exposure that DAZN will bring to the league and our clubs cannot be overstated. Their expertise in sports broadcasting will allow fans, both in the UK and internationally, to access live matches like never before.”
Ives added, “We look forward to working closely with DAZN to enhance the viewing experience for all fans unable to attend the stadium, benefiting our clubs and supporters.”
This strategic partnership between DAZN and the National League System promises to transform the accessibility and engagement of English football for fans worldwide, reinforcing DAZN’s position as a leader in sports broadcasting.