Betway to enter US Market

Digital Gaming Corporation (DGC) and Betway have partnered up in an order to set their first steps together in the highly lucrative US market. They will do so by using the Betway brand.

With DGC having secured market access agreements for 10 US states and Betway currently operating a strong brand with the most established and secure sports betting software and leading products available, both are confident in the success of their partnership.

DGC are delighted in the partnership and reaffirm the strict compliance with US State regulations: “All offerings, applications, promotions, and innovations will be made strictly within the context of responsible gambling provisions that provide a safe, responsible, fair, and transparent gaming platform for all US operations.”

Online gambling continues to grow in the United States with more states passing legislation to make it possible to operate in their jurisdiction. We are seeing forces being coupled and partnerships created in the business.

While considering their risk management and diversifying their operations numerous Vegas Casinos have undertaken partnerships and have even been in a take-over mode of large global iGaming businesses in attempt to supply the online infrastructure and expertise necessary to cater to the new American markets.

In recent months we have seen a successful buyout of $3.7B of William Hill by Caesar. And while a BetMGM bid of $11B made for Entain plc. was rejected, Entain do not have to worry about a lack of interest.

In December of last year, Hard Rock International announced the upcoming appointment of former Stars Group chief executive and powerhouse Rafi Ashkenazi as the new executive managing of their new joint venture that will focus on online operations.  As a result, we might be gearing up to some eye-catching headlines towards the second half of the year knowing that the new hard Rock Executive had not yet been able to fully manifest his unique and progressive vision on the global gambling industry.