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Boomerang, an innovative iGaming startup, has been named AC Milan’s official regional betting partner in Europe as part of an announcement of their new collaboration. Through this partnership, AC Milan hopes to further its global strategy and offer supporters experiences that are second to none.
Boomerang, which was founded in 2021, has gained recognition in the iGaming sector quite fast. The business provides a wide array of goods, such as sportsbooks that cover more than 120,000 professional sporting events every year. Boomerang’s platform breaks new ground in the industry with its AI-driven betting advice and personalized bonuses.
The partnership with Boomerang is a strategic move to boost fan engagement across Europe. AC Milan’s Chief Commercial Officer, Maikel Oettle, emphasized the importance of this collaboration. “We are excited to team up with Boomerang, as this partnership holds great value for our fans. Together, we aim to enhance fan engagement across Europe, offering unique experiences that celebrate our shared passion for sports. By working closely with Boomerang, we look forward to creating memorable moments and strengthening our connection with sports enthusiasts in Europe.”
Boomerang’s Co-Founder Ivan Kraynov shared his excitement about the collaboration, stating, “We are incredibly excited to become the Official Regional Betting Partner of AC Milan. This collaboration with the Rossoneri marks a significant milestone for Boomerang. We join forces with the team with which we share our commitment to winning, bravery, and innovation. Together, we’ll strive to drive sports trends and deliver an exclusive experience to fans, partners and users.”
This announcement follows closely on the heels of AC Milan’s partnership with TG.Casino, a crypto casino, as their official regional iGaming partner in Europe. The trend of forging strategic alliances with prominent gaming companies continues to strengthen AC Milan’s presence in the digital and gaming realms.
Boomerang’s alliance with AC Milan is expected to deliver significant value, enhancing fan experiences and driving innovation in sports betting. Fans can look forward to exciting new opportunities and exclusive events as a result of this collaboration.