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Norwegian mining company Green Minerals has revealed plans to raise up to $1.2 billion with the help of partners in order to build a long-term Bitcoin (BTC) reserve. The company joins a growing number of firms integrating Bitcoin into their financial strategy.
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In its announcement, Green Minerals said it intends to use the funds to gradually accumulate Bitcoin, with the cryptocurrency becoming a central pillar in its financial model. The company explained that the goal is to build financing programs with partners that could total as much as $1.2 billion over time.
Although there is no defined deadline for hitting that number, the company made it clear that this is a long-term vision, where Bitcoin is seen as both a safeguard against fiat currency instability and a driver of financial innovation.
Bitcoin’s decentralized, non-inflationary properties make it an attractive alternative to traditional fiat.
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To give shareholders better visibility into the strategy, Green Minerals will introduce a new performance metric: “Bitcoin per share.” The idea is to track how much BTC is allocated to each share, similar to the method used by Japanese firm Metaplanet.
Executive Chairman Ståle Rodahl said that economic uncertainty was a key motivator behind the move. He noted that building a Bitcoin-focused treasury will help limit exposure to fiat currency risks, while also demonstrating the company’s commitment to long-term value and financial innovation.
“Bitcoin’s decentralized, non-inflationary properties make it an attractive alternative to traditional fiat. By integrating a Bitcoin Treasury Strategy, we are not only mitigating fiat risks but also reaffirming our commitment to financial innovation and the sustainable creation of long-term value,” Rodahl said.
Green Minerals is not the only Norwegian company adopting this approach. Earlier this year, K33 announced its intention to raise $8.8 million through a share offering to buy up to 1,000 BTC.
The growing number of institutional players entering the Bitcoin market marks a shift from previous bull cycles, which were largely driven by retail investors. While Norway’s government is considering stricter rules for crypto mining, companies like Green Minerals are looking ahead with ambitious crypto-focused strategies — a contrast that highlights Bitcoin’s increasing appeal in the institutional space