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Franck Muller, the Swiss watchmaker known for its precision craftsmanship, has introduced a new limited-edition timepiece built in collaboration with the Solana blockchain. The release brings together traditional watchmaking with a new layer of blockchain-based functionality.
Good to know
The Franck Muller Solana 41mm limited edition watch retails at $24,360 (20,000 Swiss francs) and combines mechanical design with a digital feature set. Each timepiece is engraved with a unique QR code embedded in the dial, which links to the user’s personal Solana wallet. In this way, the watch functions as both a luxury accessory and a tech-forward gateway into Web3.
Each watch is also individually numbered, and the Solana wallet address of the owner is discreetly stored in the watch itself. That turns the item into more than just a collectible—it becomes a secure digital identity tool as well.
A spokesperson for Franck Muller explained the concept behind the release:
“This collaboration represents a perfect harmony between timeless design and the dynamic world of Web3. We are thrilled to create a piece that not only exemplifies our dedication to horological excellence but also embraces the spirit of innovation that defines the Solana community.”
Apart from the design and technical pairing, the watch also comes with membership perks. Owners will receive early access to new Web3 launches, tailored blockchain-based experiences, and invitations to private, curated events. The watch acts as a physical and digital pass into an exclusive community.
With just 1,111 units in circulation, the watch aligns with both the scarcity and security values often found in the blockchain ecosystem. Franck Muller’s step into the digital space mirrors a broader trend in luxury goods, where brands seek to blend traditional craftsmanship with emerging tech.