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PrizePicks, a leading North American daily fantasy sports (DFS) operator, has launched an exciting new ad campaign called “Run Your Game” just in time for the football season. This vibrant campaign features a notable lineup of personalities, including media figure Joe Budden, comedian Drew “Druski” Desbordes, mixed martial artist Suga’ Sean O’Malley, and social media influencers Kyle Foregard and Trent Attyah.
The campaign aims to capture “the unique thrill of connecting with friends around the biggest moments in sports and culture,” according to PrizePicks. Joe Budden, a prominent media personality involved in the campaign, praised the initiative for its innovative approach. He said, “PrizePicks is fun, fresh, simple to use and most importantly for me, not afraid to take risks. Nothing about PrizePicks feels like the old guard being run by old rules. They’re truly a great organization that isn’t afraid to embrace creativity and that’s paramount to me.”
The launch of “Run Your Game” follows the recent appointment of Druski Desbordes as a brand ambassador for PrizePicks. This partnership includes developing co-branded merchandise, creating original content, and running national ad campaigns. The collaboration aims to enhance engagement within the DFS community and build on the excitement surrounding PrizePicks.
In addition to its new campaign, PrizePicks is also the title sponsor for Coulda Fest, a major event taking place on September 7 at Atlanta’s State Farm Arena. This sponsorship reflects PrizePicks’ commitment to integrating into key sports and entertainment moments.
PrizePicks Arena, the company’s peer-to-peer fantasy sports platform, has recently achieved a significant milestone by surpassing two million lineups since its launch. Over 100,000 players have contributed to this success, underscoring the platform’s growing popularity. PrizePicks Arena allows users to compete head-to-head, expanding the interactive and immersive experience within the PrizePicks community.
Currently, PrizePicks Arena is available in several U.S. states, including Alabama, Tennessee, West Virginia, and Wyoming. This availability highlights the company’s ongoing efforts to broaden its reach and enhance the fantasy sports experience for users across the country.