ParlayBay, an innovative provider of sports betting titles, has agreed to integrate and distribute its entire game portfolio, including new release Stack ‘Em and popular esports title CS:GO, with Swintt, a platform and services supplier. Through this agreement, ParlayBay games will become available to Swintt partners, who will benefit from a unique player-centric experience with fast gameplay and many features found in casino games. The games have been designed to transform conventional sports betting markets and offer a game-changing experience to players.
ParlayBay’s bespoke, eye-catching lobby and intuitive navigation system showcase games based on the current sporting schedule, with an AI-based recommendation engine that offers customers their preferred betting games based on their favorite sports. The brand offers a unique promotional tool kit, called “ParlayPowers,” which includes features like early bird bonuses, free bets, and cash drops to enhance the playing experience and promote player acquisition and retention.
Patrick Nordwall, CEO of ParlayBay, expressed his excitement about the partnership with Swintt, which shares the company’s vision for innovation in the online gaming industry. David Mann, CEO of Swintt, described ParlayBay as one of the most innovative and exciting providers of sports betting content in the iGaming industry and highlighted the appeal of ParlayBay’s games to both sports fans and casino players.
While ParlayBay games remain sports-focused, they feature a strong resemblance to casino and social games, combining the best elements of various products through a UI/UX-focused design. Swintt is an award-winning provider of online casino content with a rich and varied catalog of over 150 slots and table games. The studio also offers a platform for third-party studios through its SwinttStudios partnership program, which enhances their online presence via Swintt’s extensive distribution network comprising over 300 operator brands in a variety of global markets.