Fanatics Launches New FanCash Promo as Fair Play Continues in Postseason

Fanatics sportsbook is stepping up its game right before the NBA postseason kicks off. Starting April 18, customers will be able to join a new weekly promotion called FanCash Drop, giving them the chance to win different cash prizes every Friday. Then, from April 19 onward, the company’s Fair Play policy will extend to cover even more of each NBA playoff game—from the opening quarter right through the end of the first half.

Good to Know

• Fanatics customers have won over $6 million through Fair Play bets since last September.
• The company reported $12.9 million in revenue in New York by March 2024.
• A new weekly FanCash Drop game begins April 18.

The Fair Play initiative isn’t new, but it’s been effective. Since last September, customers using the policy have taken home more than $6 million in winnings. Those payouts cover everything from basic bets to multi-leg parlays and same game parlays.

Fanatics is making this move just as excitement builds around the NBA playoffs, which begin April 19 and run through May. By offering a wider Fair Play window and introducing a fresh incentive with FanCash Drop, Fanatics is positioning itself to attract even more action across its betting platforms.

As of March 2024, the company has already made progress in major states. It reported $12.9 million in gross gaming revenue from New York, backed by a strong $207.5 million in handle. In New Jersey, revenues stood at $4.4 million. With the extended basketball season ahead, those numbers may climb even higher.