Betsson Extends Partnership with Boca Juniors Until 2028

Betsson, a prominent sports betting and online casino operator, has announced the extension of its collaboration with Boca Juniors. This agreement solidifies their partnership through December 2028, continuing Betsson’s role as the Latin American football club’s primary sponsor and front-of-jersey partner.

The renewed partnership reflects Betsson’s commitment to Latin American football and its admiration for Boca Juniors’ storied legacy. Jesper Svensson, Betsson Operations CEO, highlighted the mutual respect between the two entities. “We have always admired the rich history and legacy of Boca Juniors, and we are truly honored to continue supporting this extraordinary club. This partnership not only strengthens our presence in the region but also helps us engage with a global audience,” he stated.

Since June 2023, the collaboration has flourished, underscoring shared values and goals. Betsson’s continued support signifies a deep connection with the club and its passionate fanbase.

A Shared Vision for Growth

Maximiliano Bellio, Betsson’s Country Manager for Argentina, emphasized the professionalism of Boca Juniors’ leadership, including the efforts of Juan Román Riquelme. “This renewal reinforces our commitment to Latin American football and reflects our ongoing success in the region. With over 60 years of expertise, Betsson brings security and experience, and we are dedicated to promoting responsible gaming while enhancing the entertainment experience for legal-age fans,” Bellio noted.

Riquelme also expressed enthusiasm for the partnership extension. “We are delighted. We were lucky enough to start this partnership with Betsson on June 25, 2023, and today, thanks to Betsson’s trust and the great work that is being done, we can renew it until the end of 2028. For me, this brings great happiness, and I am very grateful for the trust. I hope the future finds us celebrating together,” he remarked.

This extended collaboration reinforces Betsson’s strategic vision to grow its presence in Latin America while supporting Boca Juniors in delivering memorable experiences to fans worldwide.