5BTC or 111% + 111 Free Spins!
New players only. Exclusive 111% Welcome Bonus + 111 Free Spins
Bally’s Interactive, the digital and sports betting arm of Bally’s Corporation, has officially launched its Bally Bet Sportsbook app in Tennessee, expanding its reach to a total of ten states. This latest launch follows recent rollouts in Massachusetts and Maryland, as the company continues its nationwide growth strategy.
Sports enthusiasts in Tennessee now have access to Bally Bet’s wide range of betting options, including spread, money line, and total bets. The app also offers in-game betting and the popular same-game parlays. To enhance user experience, Bally Bet introduced the Parlay Zone on its homepage, allowing bettors to customize daily pre-built parlays across various sporting events.
Additionally, users can explore the “Picks” tab, which features insights from influencers through video clips. Powered by Wager Games, the Picks feature offers pre-built and customizable parlays, providing bettors with a more personalized experience.
As an official sports betting partner of the Nashville Predators, Bally Bet has been active in engaging local fans. One notable initiative is the “Goals for Gear” promotion, where fans can win official Predators jerseys through the @BallyBet Instagram channel. With the app’s arrival in Tennessee, Predators fans can expect more in-arena and social promotions throughout the NHL season, adding extra excitement to their game-day experience.
Bally Bet’s launch in Tennessee is part of a larger plan to expand its presence across the U.S. before the end of 2024. During the company’s Q2 2024 earnings call, Bally’s Corporation CEO Robeson Reeves revealed plans to enter four additional markets by year’s end. Upcoming launches include Illinois, New Jersey, and Ontario.
Earlier in 2024, Bally Bet secured a mobile sports betting license in Maryland after a successful demo monitored by the Maryland Lottery and Gaming Control Commission (MLGCC), showcasing the company’s commitment to regulatory compliance and growth.