Sports News
| Published On Jun 2, 2026 11:59 pm CEST | By iGaming Team

SpeedLabs Raises $6.5M For AI Live Sports Markets

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SpeedLabs has raised $6.5m in seed funding as it prepares a summer 2026 launch for Momentum Markets, an AI powered platform for live sports trading.


Good to Know

  • Parlay Capital Holdings led the $6.5m seed round.
  • Momentum Markets creates new markets during live games instead of only repricing existing bets.
  • SpeedLabs plans to sell the technology to sportsbooks and prediction market operators.

AI Market Engine Targets Live Sports Betting Gap

SpeedLabs is not pitching another sportsbook skin. The startup wants to build the engine behind new live sports markets.

Momentum Markets uses sports specific AI models to read live game action and create markets as momentum changes. Traditional sportsbooks usually update odds on existing bet types. SpeedLabs wants to generate fresh trading opportunities from the play itself, such as whether a run, injury, goal or late swing will continue or reverse.

That difference explains the investor angle. Parlay Capital Holdings led the round, with Bullpen Capital, TA Ventures and EdgeEquity also joining. SpeedLabs will use the money to hire across leadership, engineering, machine learning, trading, sports betting and growth before launch.

Nick Meader, Chief Executive Officer of SpeedLabs, said:

“Sports betting is getting lapped. Prediction markets are minting new categories every week. Meanwhile, sportsbooks are stuck on the same pre-set markets and bet types.”

He added:

“The market for trading on what is happening right now is enormous, and sports – the most-watched, most-discussed, most-emotional category on the planet – is the one place where you still can’t really do it. SpeedLabs is building the engine that fixes that.”

Prediction Markets Give SpeedLabs Its Proof Point

SpeedLabs is using prediction market growth as part of its case. The company pointed to five minute Bitcoin price markets on Polymarket, which it says have produced more than $4bn in cumulative trading volume and $153m in one day.

Sports demand also looks hard to ignore. SpeedLabs says sports now account for about 90% of Kalshi activity. That gives the company a clear target: infrastructure that can serve regulated sportsbooks and prediction market operators as live event contracts grow.

Greg Buonocore, CEO and Managing Partner of Parlay Capital Holdings, said:

“SpeedLabs is doing something we have not seen before: using AI to create the market itself, not just price markets that already exist.

“Every other company in this space is building incremental improvements to a category that has been structurally unchanged for decades. Nick and the SpeedLabs team are building the layer that the next generation of sportsbooks and prediction markets will run on. We are thrilled to lead this round.”

Prediction markets still face a split legal path in the US. Kalshi operates as a regulated exchange, while several states continue to challenge sports event contracts under gambling law. That makes SpeedLabs infrastructure approach important, because partners may need different versions for sportsbooks, exchanges and other regulated markets. Kalshi describes itself as a regulated exchange for trading event contracts.

SpeedLabs also plans to launch a live, skill based game built around the same momentum market idea.