PrizePicks has made its move into California by teaming up with the San Diego Padres. As the team’s Official Daily Fantasy Sports Partner, the deal marks the first time PrizePicks has signed a professional sports partnership in the state.
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As part of the agreement, fans at Petco Park will notice the brand’s visibility increasing. Expect LED signage along the outfield and banner placements throughout the concourses. On top of that, PrizePicks will appear across the Padres’ digital channels, including their official website and pregame coverage on Padres.TV.
Mike Quigley, Chief Marketing Officer at PrizePicks, said the connection between baseball fans and fantasy players made the Padres a perfect fit. “The Padres are one of the most dynamic franchises in Major League Baseball, and we’re proud to be part of their journey. PrizePicks players and Padres fans share a deep passion for the game.”
From the team’s side, the partnership fits into a broader push to enhance fan experiences. Sergio del Prado, the Padres’ Executive Vice President of Business Affairs, emphasized how the collaboration brings more ways for fans to engage.