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Olympic Entertainment Group’s renowned sports betting brand, OlyBet, announced its membership in the International Betting Integrity Association (IBIA). OlyBet is a celebrated name in the Baltic region, recognized for its commanding presence in online gaming and sports betting. As OlyBet progresses in its growth journey, it’s becoming a widely recognized sports, gaming, and entertainment platform throughout Europe.
Adding to its credibility, OlyBet has cemented alliances with reputable organizations such as the DP World Tour and Euroleague Basketball. Further, it has been entrusted as the official sports betting partner for powerhouses like the National Basketball Association (NBA) and the National Hockey League (NHL).
OlyBet’s addition to the IBIA brings the association’s membership to nearly 50 companies and over 120 leading sports betting brands. This expansion serves to consolidate IBIA’s standing as the world’s premier operator-run integrity monitoring body.
Corey Plummer, the Chairman and CEO of Olympic Entertainment Group and OlyBet Group, expressed his thoughts on this critical development. He stated, “Protecting the integrity of sports and defending sports betting against corruption and criminal activities are two sides of the same coin. Together with other responsible and regulated betting operators and through a trusted and professional party such as IBIA we can take further steps to protect sports and sports betting.”
Welcoming the new member, Khalid Ali, CEO of IBIA, said, “IBIA is delighted to welcome the OlyBet brand into our association. The operator brings a wealth of knowledge and experience of the sports betting market, notably in the Baltic region where it is a leading player. We intend to work closely with Olybet to harness that important regional knowledge base to protect our global network from corrupt betting practices linked to match-fixing. Olybet’s decision to join IBIA demonstrates its commitment to maintaining the integrity of sport and the operator’s desire to utilise the best integrity protection available globally for its sports betting product.”