Sports News
| Published On Jul 4, 2024 8:46 am CEST | By iGaming Team

Huddle Teams Up with Sportradar

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Huddle has formed a strategic partnership with Sportradar to distribute its innovative player-props and micro-betting products through Sportradar’s Unified Odds Feed. This collaboration aims to provide sportsbooks and their customers with unparalleled access to in-play betting.

Sportradar’s extensive reach spans across North America, including numerous U.S. states like North Carolina and in the Canadian territory. The company also serves Tribal entities throughout the region, expanding its footprint into Latin America and other global markets. Sportradar offers its services to a diverse clientele within these jurisdictions, promoting transparency and integrity while delivering precise sports data to authorized sports betting and gaming agencies.

Sportradar’s Unified Odds Feed facilitates simplified integration, expedited data transmission, and harmonized sports betting data, all designed to streamline trading processes.

A Milestone in Sports Betting Innovation

Huddle emphasized the significance of this partnership, stating, “Huddle’s collaboration with Sportradar underscores its dedication to revolutionizing the sports betting landscape. By harnessing the power of cutting-edge technology and strategic partnerships, Huddle continues to set new standards in delivering their products.”

Dylan Mitchard, VP of Business Development at Huddle, shared his enthusiasm about the collaboration. He remarked, “Huddle is incredibly excited about our distribution deal with Sportradar, a move that highlights our commitment to revolutionizing the sports betting market. By integrating our state-of-the-art player props and micro-markets into Sportradar’s Unified Odds Feed, we provide their clients with instant access to our cutting-edge betting solutions.”

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This partnership eliminates the need for any development work from Sportradar’s customers, ensuring enhanced performance and a seamless betting experience. Mitchard added, “This collaboration eliminates the need for any development work from Sportradar’s customers, delivering enhanced performance and a seamless betting experience. Together, we are shaping the future of in-play sports betting.”

Huddle and Sportradar’s joint efforts are set to revolutionize the sports betting industry by offering innovative products and streamlined services, ultimately enhancing the overall betting experience for customers worldwide.

Tags: SportRadar