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ComeOn Group, a leading iGaming operator, announced the signing of a global multi-game partnership with free-to-play platform Splash Tech. This collaboration is a significant strategic milestone in ComeOn’s overarching goal of delivering best-in-class engagement for their Sports customers.
The arrangement calls for the organizations’ brands to launch Splash Tech’s free-to-play sports game portfolio in several regions in time for the World Cup to begin. The daily games will provide consumers the chance to win up to €100.000 and will support ComeOn’s objective of continuing to provide an exceptional gaming experience for its sportsbook clients in a safe environment.
Chief Data Officer at ComeOn Group, Sherwin Jarvand, said:
“Offering customers engaging free-to-play games is a key part of our sportsbook marketing strategy, and the World Cup presents a huge opportunity for ComeOn to provide a top notch player experience throughout the tournament, into 2023 and beyond.
“We set an ambitious target of launching multiple games across our market portfolio in time for the big kick off, and with Splash Tech’s focus and expertise we are pleased to present their content to our customers. Initial results are very encouraging; and with this exciting partnership and we look forward to further enhancing the experience of our customers”
Adam Wilson, CEO of Splash Tech, added:
“This partnership is a huge milestone for Splash Tech. We couldn’t be more excited to power Splash content for the ComeOn Group, a true industry leader, across multiple brands and regions with both free-to-play and pay-to-play user engagement.”