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After severing ties with Caesars Entertainment, Big Brazil teams up with NeoGames in a calculated attempt to influence online gaming and sports betting in the Brazilian industry.
Big Brazil uses NeoGames’ experience to launch the Caesars Brazil brand after obtaining the rights to operate under the esteemed Caesars brand in Brazil. As the main supplier of an all-inclusive online gaming and sports betting solution, NeoGames offers a vast range of services and goods that are vital to the brand’s success.
The goal of Big Brazil, according to co-founder and president Andre Feldman, is to become the dominant force in the soon-to-be-regulated Brazilian market. Feldman expresses confidence in the company’s strategy decisions. Big Brazil is ready to take advantage of the numerous opportunities brought about by Brazil’s enormous population and changing gaming scene, with governmental permission for sports betting paving the way.
With the Brazilian Senate’s approval of sports betting regulations, followed swiftly by endorsement from the Chamber of Deputies, the stage is set for a transformative shift in Brazil’s gambling sector. As the fifth-largest country globally and home to over 217 million people, Brazil offers a fertile ground for growth and innovation, enticing both local players and international gambling giants.
Tsachi Maimon, President and Head of iGaming at NeoGames, underscores the mutual trust and shared vision between NeoGames and Big Brazil. Positioned as Big Brazil’s chosen partner, NeoGames is eager to lend its support and expertise, fueling Big Brazil’s journey towards dominance in the Brazilian market.