Crypto News
| Published On Jul 1, 2022 3:57 am CEST | By Peter Siu

Meta Brings NFTs to Facebook, Enabling Cross-Posts with Instagram

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Facebook is bringing nonfungible tokens (NFTs) to its users worldwide. It will be adding a “digital collectibles” tab on creators’ timelines to display their work.

Ahead of the official announcement, Meta technical program manager Navdeep Singh already shared some screenshots of NFTs and creator’s page to his Twitter followers on Thursday.

A Meta spokesperson commented that the launch of NFTs on Facebook will be a gradual process with select creators in the United States first being able to avail of the new feature to express themselves.

Ultimately NFT creators will have the option to cross-post between Facebook and Instagram.

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Meanwhile, last week Instagram expanded its NFT trial from the U.S. to international users, The platform allows NFTs minted on Ethereum and Polygon to be displayed and is working on supporting the Solana and Flow blockchains as well.

Meta started testing NFTs on Instagram in May. CEO Mark Zuckerberg said that Facebook would be next “soon” and that  other Meta-owned apps, such as WhatsApp and Facebook Messenger, will also be upgraded with NFT display capabilities in the near future.

Facebook rebranded as Meta in October 2021 in an effort to expand in Web3. Recent filings with the United States Patent and Trademark Office, or USPTO, on May 13, showed Meta filed five applications for platform called Meta Pay. The social media giant also opened up a metaverse store in California recently.

Last week, Meta, Microsoft, Nvidia and other leading tech companies created a metaverse standards group, set to build an interoperable metaverse infrastructure.

Peter Siu

Peter is a former poker-pro, turned crypto enthusiast with 8+ years’ experience in operational roles dealing with all online gaming verticals within large iGaming companies, including Flutter and Entain. Now an expert in the field of Sports Betting, Casino, iGaming, and Poker, he is our team leader and editor. When not working, Peter can be found in the gym or playing sports like football, tennis and more recently padel.