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MiL.k’s developer, Milk Partners, has declared that it is switching to Arbitrum, the biggest Ethereum Layer 2 network. By taking this action, MiL.k hopes to strengthen its Web3 infrastructure and broaden its international alliances within the blockchain community.
MiL.k chose to switch from the Luniverse chain to Arbitrum One Chain in order to maintain its lead in the quickly changing blockchain market. The platform will be able to deliver enhanced scalability and smooth interaction with international service providers thanks to this change.
MiL.k serves as a decentralized application (DApp) that enables users to integrate and exchange reward points across various companies. By leveraging blockchain technology, it eliminates compatibility issues between different point systems, offering a standardized solution for loyalty programs. The platform has grown rapidly, collaborating with major brands such as AirAsia, Yanolja, OK Cashback, Lotte L-Point, CU, and Megabox.
By switching to Arbitrum, MiL.k hopes to cooperate with Arbitrum’s vast network of more than 1,000 projects to grow its Web3 ecosystem. These consist of 63 game platforms, 33 AI & Depin projects, and 420 DeFi projects. In addition to increasing scalability, the shift will give access to a worldwide user base.
MiL.k intends to employ Arbitrum’s technology and market presence to boost growth, as the DApp now has 1.5 million active users. Through strategic partnerships and targeted marketing initiatives, the two organizations will cooperate to promote Web3 adoption, especially in Asia.
Jayden Jo, CEO of Milk Partners, emphasized the importance of this transition: “This migration is a strategic decision that will accelerate MiL.k’s global expansion, going beyond a mere transition of the mainnet. Through the collaboration with Arbitrum, the positioning of the MiL.k will be a leading global Web3 project.”
MiL.k and Luniverse operator Lambda 256 will continue to work closely together despite the move. Both businesses have committed to preserving and improving blockchain services and infrastructure in order to guarantee stability over the long run.
By doing this, MiL.k solidifies its position as a world leader in the Web3 domain and places itself at the forefront of loyalty solutions driven by blockchain technology.