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Yuga Labs, known for creating popular NFT collections like Bored Ape Yacht Club (BAYC) and TwelveFold, has acquired the NFT collective PROOF, along with its assets. This acquisition is in line with Yuga Labs’ ambition to become a leading gateway into the Web3 ecosystem.
PROOF is behind notable NFT collections such as Moonbirds, Oddities, and Mythics. A significant aspect of this acquisition is the integration of Moonbirds into Yuga’s Otherside platform, a gamified, interoperable metaverse that is currently in development.
Daniel Alegre, CEO of Yuga Labs, expressed enthusiasm about the acquisition, stating, “As a company committed to championing art, culture, and community on the blockchain, we’re excited to have PROOF join the Yuga ecosystem… Moonbirds is a collection with great potential and many unifying brand elements with Otherside. We look forward to PROOF Collective becoming an important part of our ongoing art and community engagement efforts.”
Echoing this sentiment, Kevin Rose, CEO and founder of PROOF, remarked, “We’re very excited to bring Moonbirds into Otherside. It’s the perfect home and future for our collectors… With the PROOF Collective on board, it shows Yuga’s commitment to digital fine art, and our combined resources will allow us to innovate faster and reach more people. It’s going to be an exciting journey.”