Nexus has completed its acquisition of ONE Store, giving the KOSDAQ listed company control of one of South Korea key app marketplaces as it builds a wider gaming platform.
Good To Know
Nexus wants ONE Store to become more than a local Android app marketplace. The company plans to launch a global version built for Web3 games, with blockchain tools placed directly inside the app experience.
The planned store will support wallets, stablecoins, decentralized exchange features, token swaps, staking and bridges. Nexus said the goal is to support games across different blockchains and markets, rather than limit developers to one network or payment setup.
That plan also gives ONE Store a different position from the Google Play and Apple App Store model. Instead of only acting as a distribution channel, Nexus wants to connect game discovery, payments, communities, rewards and on-chain activity inside one product.
AI also sits inside the roadmap. Nexus expects game production to grow as AI tools make development faster. To avoid flooding users with too many titles, the company plans to add an AI-native discovery and curation layer that can sort both human-made and AI-generated games at scale.
In South Korea, Nexus plans to rebuild ONE Store around its full-stack game platform technology. Features from the CROSS ecosystem will support webshop tools, payments, community functions, questing, streaming and reward systems.
The local plan targets both sides of the market. Players should get a simpler app for finding games, playing them and joining communities. Developers should get LiveOps tools for user acquisition, player retention and in-game economy management.
Nexus also plans to add iOS support in the future. ONE Store currently operates mainly around Android distribution, so iOS support would widen its reach if the plan goes ahead.
ONE Store already has deep roots in South Korea digital content market. SK Telecom, KT, LG U+ and Naver created the platform in 2016. Since then, it has become an important local channel for games and other digital content.
The acquisition also brings strategic support from SK Square, Naver and Krafton. Those names give Nexus stronger links across telecom, internet services and games, which could help as ONE Store expands from a domestic app marketplace into a wider gaming platform.
Business continuity remains part of the deal. ONE Store will keep managing and distributing its existing content library, including games, apps, webtoons and web novels. It will also maintain relationships with telecom operators and other partners.
Henry Chang, CEO of Nexus, said: “We will deliver a more enjoyable experience to players and a more powerful solution to game developers. As we meet the paradigm shift driven by AI and blockchain, we will push forward relentlessly until we achieve our vision of becoming the world’s No. 1 game platform.”