A division of Animoca Brands, Gamee has unveiled the Gamee AdNetwork, a cutting-edge platform designed to revolutionize digital advertising in the web3 sector. Gamee promises to generate up to 2 billion impressions each month by linking marketers with its vast user base of 100 million. This project has the potential to completely change the way digital advertising functions in the blockchain and gaming industries.
The Gamee AdNetwork enables advertisers to reward users for engaging with ads in various ways, such as through actions or by watching the ads. Using the GMEE token, which is available on Ethereum, BNB, and TON blockchains, advertisers can provide rewards to users based on their level of interaction. The platform uses blockchain technology to track user behavior, creating detailed analytics that help advertisers target specific audiences more effectively. Users who engage more actively with ads will receive greater rewards, ensuring that high-quality interactions are recognized and incentivized.
In a major step forward, the platform also allows app developers to tokenize their ad inventory into NFTs. These NFTs can be traded, opening up new avenues for revenue generation. During the testing phase, Gamee collaborated with clients like JetTon, OKX Racer, and Forbes, driving significant results. In just eight days, the ad network helped create 280,000 Moca IDs and attracted 300,000 new users to crypto exchange Bitget.
Looking ahead, Gamee is preparing to expand its reach in 2025 through partnerships with major players like Pixels, Gomble, PlayEmber, Gala Games, Notcoin, Blum, CoinGecko, and CoinMarketCap. The platform’s growth strategy includes the introduction of automation tools and a permissionless on-chain marketplace, enhancing its capabilities and offering more value to users and advertisers alike.
CEO Martin Zakovec shared his vision, stating, “Digital advertising has always monetized user attention without offering value back to the GAMEE community. We’re changing this by introducing one of the first tokenized ad networks, allowing users to have a real stake in GAMEE AdNetwork in return for helping to grow the network. This is a complete reimagining of how advertising value can be distributed more fairly and equitably in the web3 era.”