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One of the top platforms for web3 streaming, Azarus, has included cryptocurrency payments into its online game shop. Users may now use digital money to buy the newest Azarus games thanks to a Coinbase Commerce partnership.
Azarus is a gaming store that sells hundreds of well-known games from Steam, Xbox Live, Rockstar Games, and PSN. It is most recognized for its unique web3 layer for streaming. For its technologically literate customer base, the new payment option streamlines the shopping experience.
Before, Azarus customers bought games with gift cards from Google Pay, Amazon, and Steam. Even while this approach worked, there were more steps involved. These days, transactions are more convenient because the majority of users already store cryptocurrency in online wallets.
A recent video from the Azarus team showcased the updated checkout process, demonstrating the ease of using crypto to buy games.
Azarus aims to enhance video gaming by integrating web3-based overlays and crypto payments. The store allows players to search for games by platform, category, region, and price, and offers popular titles like Helldivers 2, Starfield, and Last Epoch.
Azarus is not just focusing on video gaming. It’s also applying its technology to the metaverse, thanks to its acquisition by Animoca Brands. Animoca, a leader in the metaverse sector, has invested heavily in this area.
By integrating Azarus’ in-stream wallet into metaverse worlds, Animoca subsidiaries can boost engagement between content creators and fans, creating richer experiences.
Azarus sees esports as a key area for its technology, enabling viewers to participate in live contests and earn rewards within virtual stadiums.
Azarus has formed several partnerships to solidify its position in web3 streaming. Its latest collaboration with Stream, another Animoca Brands-backed company, aims to develop new use cases beyond playable ads. Stream will leverage Azarus’ technology to connect various streaming networks.
On Twitch, Azarus has already made a significant impact with its patented playable ads technology, allowing viewers and creators to collect over $2M in rewards. The integration of crypto payments completes the web3 experience, from streaming to playing the latest video games.