Animoca Brands Japan has announced a new partnership with TOKYO STUPID GAMES, a gaming platform focused on integrating real-world assets (RWAs) into the digital world for Japanese brands and intellectual properties. This collaboration aims to support the global growth of TOKYO STUPID GAMES through strategic marketing, token economy planning, and design.
TOKYO STUPID GAMES is building a platform that allows users to acquire NFTs linked to physical assets like trading cards, exclusive goods, and fashion items. These assets, tokenized on blockchain technology, create a unique blend of real-world and digital experiences. The platform’s goal is to help Japanese brands and IPs utilize Web3 to reach new audiences, enhance brand awareness, and offer fans innovative experiences.
The TOKYO STUPID GAMES team has a strong background in bridging Japanese culture with global Web3 projects. They have hosted art exhibitions that connected Japanese artists with international Web3 initiatives and collaborated with well-known names in Japanese pop culture, such as PARCO and Warehouse TERRADA. The team has also worked with Shibuya-ku to strengthen local partnerships.
Animoca Brands Japan plays a key role in connecting Japan’s content and IPs with the rest of the world. The company supports Japanese brands in the Web3 space while also bringing international projects to Japan. With a vast network of over 540 companies and projects, Animoca Brands Japan aims to accelerate the adoption of Web3 technology by assisting TOKYO STUPID GAMES in its global outreach.
Rock No.6, Founder and CEO of TOKYO STUPID GAMES, shared his enthusiasm about the partnership: “We believe that the new economic infrastructure of Web3 and a culture that fosters empathy beyond national borders are ideal for creating new connections. We are excited to be working with Animoca Brands, a leading global player, to take on the challenges of the future with the vision of building a new economic sphere by bridging Web3 and Japanese culture.”
Kensuke Amo, COO of Animoca Brands Japan, also expressed his support for the collaboration: “Animoca Brands Japan is delighted to support the global expansion of TOKYO STUPID GAMES as a partner, with the goal to accelerate mass adoption of Web3 by acting as a gateway between Japan and overseas markets. TOKYO STUPID GAMES is working to promote Japanese brands and IPs both domestically and internationally through real-world assets in Web3 games, an approach that is highly compatible with Animoca Brands Japan’s mission. Through the activities of both companies, we will continue to promote Japanese culture to the wider world.”