SportPesa, an international gaming company, has disclosed its new deal with LaLiga, a Spanish Football League. All the terms for this joint venture have not been exposed till now. SportPesa is going to be one of the official associates of LaLiga.
LaLiga has already set up its centers in different places, including Abuja and Johannesburg. However, this 3-year contract with SportPesa will increase the visibility of LaLiga in its continent. At the same time, it will boost up its interactive activity with all the fans in Africa. Adolfo Bara, marketing manager of LaLiga has agreed to the fact that this deal will prove their dedication to the continent of Africa. He also added that the accord reveals their affiliation with one of the prominent African corporations. So, LaLiga considers this deal as the best opportunity to become more intimate to their existing fans throughout the globe.
The company has promised to donate best quality sports accessories, training proficiencies and viewing option for also those people, who haven’t enjoyed Spanish soccer. Besides, Karauri, CEO of SportPesa has also supported the view that the deal will bring about an incredible experience in the world of sports.