Betradar announced today that Sisal Matchpoint has gone live with Betradar's Live Channel Retail and Online product. The Italian bookmaker has integrated the solution in more than 500 betting shops around Italy as well as on their online website, where punters will have access to the same games and features as those in the betting shops.
Jörn Anhalt, Managing Director Media Rights at Sportradar, said: “We’re very delighted to have sealed the partnership with Italian key player Sisal Matchpoint. The integration of Live Channel Online and Retail strengthen Sisal’s portfolio significantly with entertaining and revenue-generating live streaming solutions, dedicated for every platform.”
The Managing Director of Sisal Entertainment, Francesco Duarte explained: “Today, punters are looking more and more for interaction with sports, as shown by the growth and appreciation for live betting. Sisal Live Channel offers a rich schedule of sports events, supported by information, statistics and the latest technology.”
For Betradar, this marks yet another milestone in their company as they managed to sell the solution to yet another regulated operator and provide 24/7 live sports content to customers. The solution is currently integrated in more than 1,500 betting shops around the world.