One of the leading online sports betting platform providers, FSB Tech, has signed a partnership agreement with Malta-based iGaming solutions company Bit8, Gaming Intelligence reports. The partnership ensures that FSB Tech will be the main sports betting platform for customers looking to integrate a platform through Bit8's solution and will include pre-game betting as well as live-betting for more than 20 different sports and events from all over the world.
“FSB and Bit8 share the same philosophy – we both offer disruptive, innovative technology to an industry that is reliant on legacy platforms. “We’ve developed the industry’s most technically advanced sportsbook platform in the market today, while Bit8 has developed a modern, product agnostic platform complete with highly advanced CRM tools. " David McDowell, CEO of FSB Tech said.
“Combining our strengths will allow Bit8 licensees to offer comprehensive sports betting service with the industry's best campaign management tools. Creating a single view of the customer's activity across sports and casino is an unbeatable combination.” he added.
CEO of Bit8, Angelo Dalli also had a say about the new partnership; “We have seen a real demand for a fully-managed sports betting service from our licensees. When we met the FSB team it was immediately obvious that their modern sports betting technology would work well on our product agnostic platform.
“FSB are in line with our thinking that the industry is ready to migrate away from legacy platforms. This partnership makes great commercial sense, it strengthens our position as a platform supplier and improves FSB's distribution opportunities.” he added.