Betway, one of europe’s biggest online bookies, announed today that they have partnered up with the Professional Players Federation (PPF), an organization that aims to protect. promote and develope the collective interests of professional sportspeople in the UK.
The partnership will see Betway provide PPF with educational material towards sports betting and integrity, with specialized tutors and e-learning programs to help the sportspeople understand the risks of fraud and matchfixing, as well as placing bets in general.
Betway CEO Richard Akitt said: “Sport in the UK has a phenomenal record of stamping out match fixing, but we are all aware of the dangers and temptations that young professional sportspeople face. We are therefore delighted to partner with the Professional Players Federation and look forward to supporting the vital work they carry out for many years to come.”
“British sportsmen and women are some of the best educated in the world about the dangers of match fixing, and Betway are proud to support the PPF in their efforts to improve upon their already sterling record.” Akitt added.
PPF Chairman Brendon Batson OBE said: “We are delighted to welcome Betway to the partnership which does so much to protect British sporting integrity. Education for athletes is one of the best defences against the threat of match fixing and it’s great to see another leading betting company supporting this important work.”
“Betway’s support will enable us to expand the reach of our education work to include more sports and reach more athletes. This is a great example of how sport and the betting industry can work productively together to help protect British sport so that we can enhance and protect the UK’s reputation for sporting excellence, integrity and fair play.” Batson added.