Betradar has established themselves as the world’s leading sports and betting-related data company and with their constant flow of new ideas and products they have been able to stay on top for a long time. Now they announced a new product for their online and mobile sportsbook customers, which is live streaming of more than 5,000 international sporting events directly on customers mobile or desktop unit.
With the release of the product, Betradar fulfilled a key milestone in the execution of being the world-leading one-stop-shop provider for the sports betting industry. With the new product, Betradar has extended their portfolio and can offer even more to potential clients as well as existing ones.
Managing Director Erik Lorenz comments: “Live streaming remains a key entertainment factor and our goal is to set new standards with the Live Channel. The enrichment of live streams with Betradar’s betting stimulating live data and gaming solutions provides a completely unique level of customer entertainment to punters. We are convinced that we will enable bookmakers to strengthen their offer significantly with our portfolio.”
The solution is provided through Betradar’s in-house developed Live Player, which hosts the Live Channel and allows a seamless and fast integration for bookmakers. Betradar has already signed with 10 clients for this new product, including Bet365, Favbet and Parimatch who have already integrated and started to use the service.