Resorts World Manila that reopened on June 29 after an attack by a lone gunman that lead to 37 deaths is seeking to woo its customers back and rebuild its brand name by completing a new gaming zone this year.
According to Kingson Sian, Chief Executive Officer at Travellers International Hotel Group Inc., owner, and operator of the integrated casino resort, a lot of time enhancing the overall security of the place and learning about what had happened is being spent by the company.
The company has lost about 60 million pesos a day in gaming revenue owing to the suspended gaming license. The complex that has a shopping mall, cinemas and restaurants saw a sharp drop of almost 50% in the customers visiting the complex and hotel occupancy falling from 90% to 40% and now on 60% after the reopening of the casino on June 29.
The company group is leaving no stone unturned to attract the customers by offering cheaper movie tickets, food discounts, and free parking. An overseas team has been hired as consultants, and the security has been replaced. By the end of the year, the casino hopes to get a bigger casino floor than the one destroyed, six months earlier to its schedule and damaged area will be made into a retail zone.
“It’s one of the sad events in our history but, nevertheless, we believe in the long-term potential of the industry,” Sian said. “We believe in the future of both tourism and gaming. We have a long view, and we are committed to this.”