MX Digital announced today that they have launched a social casino application in Facebook, where players will have a chance to play their unique slots. MX Digital is well known for having developed some of the most popular online slots, starring some of the most famous people in the world.
Amongst those famous people we can mention Hulk Holgan, James Dean, Dennis Rodman, Chuck Norris, David Hasselhoff and also a new game with the Blues Brothers. These games has been integrated with different operators around the world for real-money wagering, but will also be available for free on Facebook now.
"We have been looking for the right strategy, and the right partner to expand into the social gaming sector for some time," says Eric Bischoff of Bischoff Hervey Entertainment and co-founder of MX Digital. "We have great brands with partners who have passionate social media fan bases and who are anxious to promote these games with us."
"As was recently announced, MX Digital has partnered with data and analytics specialist TraffGen who recently announced expansion into the United States and has opened offices in Las Vegas & Chicago. Ike McFadden co-founder of MX Digital said, "TraffGen is a perfect partner. They offer a variety of marketing and technology services to their clients in social, online waged, and land-based casino industries."
Traffgen CEO Andy Caras-Altas said, "When we entered into our partnership with MX Digital, we were very excited about their plan to leverage the large social media following associated with their library of brands: to provide fans worldwide with the ultimate social casino of slot machines. We believe that high-profile brands, such as those in the MX stable, have a natural fit with the social casino market as players increasingly look to engage with trusted brands in what is an ever-congested market. TraffGen's marketing & player development tool kit will help power MX's move into the social space."