Realistic games has partnered up with betting giants BetVictor and BoyleSports, providing the two sites with roulette and blackjack mini games, which will be integrated into their desktop sportsbook platform. The games were integrated during this World Cup, has been placed underneath the bet slip on their site, which is an ideal place for punters to see it.
This allows the sites to move some traffic over to the casino product easier, generate more revenues as well as take horse punters over to the casino market, as the product was integrated before the Royal Ascot horse race.
“Operators will be at their busiest during the World Cup and the opportunity to offer casino products without taking customers away from the sportsbook is very appealing. It is also consistent with our view that newcomers should be introduced to casino games with effective, user-friendly cross-sell that doesn’t detract from their normal enjoyment of the site,” Commercial Director of Realistic Games, Andy Harris said in a press release.
One of the most important aspects of these mini games, compared to what other operators offers, is that the games are not too small and provides a bad experience for the players. Realistic Games has been working closely together with the two operators and ensured that the mini games are not too small and that they provide the sort of product that they can be proud of offering.