International sports betting and gambling company GVC Holdings has announced that it is going to continue partnering with Leap Gaming. Thus, the company’s leading brands partycasino and bwin will keep offering Leap Gaming’s fantasy sports content.
Further to the agreement, the scheduled racing events by Leap Gaming will also feature on GVC Holdings’ websites.
According to Liron Snir, Chief Product Officer of GVC Holdings, the extended deal would bring a suite of innovative products to the group’s existing portfolio. He exclusively praised the new in-play and on-demand features as well as Leap Gaming’s state-of-the-art graphics and user interface.
It is expected that the expanded agreement will benefit GVC Holdings primarily due to the integrated in-play betting system which brings users a more realistic fantasy sports gaming experience. What is more, the on-demand betting products will provide players with a customized virtual sport events schedule as well as a faster wagering process.
The excitement of the extended collaboration was also shared by Leap Gaming’s CEO Yariv Lissauer.